Disclaimer: I'm not sure how far out my blog would go but most of my exploits would be in a Filipino setting (unless one day I wake up and find myself in New York). So pardon to those who would not get what I'm gonna be talking about.

In this day and age, you have got to praise Advertising. It entertains us, informs us and ruins our dinner.

I'm constantly looking for new things to try out. It depends on my mood for the day whether I'd go with it or not. I remember seeing this TV commercial about a new product released by a majority-of-our-products-are-chicken-fastfood chain. It involves chicken (of course), tortilla chips, bell peppers and stuff - much like a tortilla. So when i got the chance, I dropped by one of their branches to get my hands on the said offering. I immediately asked the attendant.

Me: "How big is the [beep-brand goes here] melts?

Attendant: It's 9' sir.

Me: Hmmm... 9' in circumference ? (since i thought it would be a round thing)

Attendant: Much like a regular pan pizza sir.

Me: (thinking) - 100 bucks for that? Sweet ^_^. Ok. I'll have an order of that and one order of a snackbox (hahahah i think you guys know who I'm referring to).

So I paid for the meal and went to sit by my buddy who was waiting for me to complete my order.

It was surprising that they served the melts in a box. I thought that was kinda neat. But I got the biggest surprise when I opened the box - the box was not intended to impress me. It was meant to hide something.

> It was half the size of a regular pan pizza.

> The tortilla wrapper was paper-thin - and I do mean paper-thin!

> The wrapper was not crispy, it was not even toasted. As in it looked "fresh" out of the packaging.

> The contents were not held in by the wrapper and is actually scattered on the box surface.

> It looked really sloppy and kinda looked like how a taco would look like when you step on it.

> It was hella cold.

> It was so far from the poster that they had in the store. (I remember seeing the filling about half an inch thick)

> Remotely appetizing.

I remember the commercial they had, it was compared to a burger with big burger buns and a small beef or pork patty. I'd rather eat somewhere else or have the burger if I really do not have any other choice.

At least, I am able to prove a couple of things.

> They have a really good advertising and marketing team. (from the commercial to the box that they use to serve the food)

> That I studied marketing and business administration and I need to restudy my craft since it's already used against me and fooled me a couple of times.

> That is the reason why most companies have disclaimers on their posters - "Actual product may vary from display".

> And I am bored since I'm not doing anything and actually finished a blog entry while I'm at work.

I think I have time for one more blog entry later. ^_^